WHAT IS
IT'S NOW?

We are a Global Movement that arises from Civil Society, which seeks to transform the way in which human beings relate to each other and to the planet. 

WE ACT! making visible, promoting and accelerating concrete climate actions that highlight the well-being of people and the regeneration of ecosystems, the strengthening of democracy, respect for territories and their communities, social justice and the promotion of a fair and supportive economy that contributes to the common good.

WE DEMAND! to governments and authorities to commit concrete actions that guarantee a secure future for current and future generations.

WHY
NOW?

Humanity is at a turning point. Either we change our way of relating to the world or we will disappear as a species.

But we have a chance. The crisis gives us the possibility of transforming ourselves and changing the paradigm, for one in which collaboration, fraternity and care are pillars of regeneration.

We are not starting from scratch, there are already thousands of organizations and communities, hundreds of companies and millions of young people awakening to the common good.

WE ARE TOGETHER IN THE CHAIN

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PERSONS

ROAD
TRAVELED

In its first edition, IT’S NOW, under the call #6DNOW, managed to unite more than 14,000 people who pledged to generate concrete actions and change habits in 162 cities, 93 countries, on five continents.

More than 1,000 organizations joined IT’S NOW, contributing 329 high-impact territorial actions.